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Adobe AD0-E560 시험 요강 주제:

최신 Adobe Marketo Engage AD0-E560 무료샘플문제

1. A Marketing Operations team running Adobe Marketo Engage has a series of data processing actions that must occur on records when they enter certain Programs. The data processing must be completed before a series of flow actions can complete to achieve the desired objectives of each Program (e.g., when the customer is sent an email). Any new records must be synced to Salesforce as Leads. A number of separate Programs need these data processing events to occur before the campaign flow steps can happen (e.g., an email is sent).
From each of these Programs that runs the main flow of activities, what is the most efficient and scalable way to structure a smart campaign flow to make sure everything happens in the right order?

A) Sync Person to Salesforce > Execute Campaign > Send Email > Send Alert
B) Execute Campaign > Sync Person to Salesforce > Send Alert > Create Task
C) Execute Campaign > Send Email > Send Alert > Create Task
D) Sync Person to Salesforce > Wait (5 minutes) > Execute Campaign > Send Email > Create Task

2. A company implements Workspaces and Partitions for global regional marketing operations. They need to separate their Workspaces into North America, APAC, and EMEA regions, as each region should not see the other region's marketing activities. They also have a Default Workspace. The Default Workspace has access to all Person Partitions. Each regional Workspace has access to their own regional Person Partition. The default dedupe key for the Adobe Marketo Engage instance is email address. A form that exists in the the North America workspace is filled out by a new person.
Which default behavior should be expected?

A) The new person will be created in the default Partition and immediately routed to the North America Partition.
B) The person will not be created unless explicitly routed to a specific Partition.
C) The new person will be created in the default Partition and should remain there as long as the North America workspace has access to the default Partition.
D) The new person will be created in the North America Partition where the form exists.

3. What should be the first step when integrating a new CRM with Marketo?

A) Map fields between the systems
B) Synchronize the lead database
C) Enable Smart Campaigns for lead routing
D) Train users on the integration process

4. After evaluating global operations, the Marketing Operations team for a mid-sized organization determines that changes must be made to how many operational processes are running in their Adobe Marketo Engage instance. Some processes that cleanse and enrich the data being synced to Marketo Engage from Salesforce must be retired. The team negotiates a new process with Sales Operations to make values in certain data fields compulsory before a salesperson can save a new Contact in the CRM.
Before pushing this change live, which stakeholders must be enabled in the new process?

A) CMO, CFO, Sales Operations, Head of Sales, and the Marketing team
B) Sales Operations, Sales Representatives, Sales Managers, and Data Analysts
C) Marketing team, Sales Operations, and the Head of Sales
D) The CMO, Data Analysts, the Head of Sales, and the Marketing team

5. What should be considered for efficient data schemas in Marketo? (Choose two)

A) Avoiding relational data structures
B) Limiting data imports
C) Using standardized field names
D) Field mapping consistency

질문과 대답: