A client wants to integrate their data within Marketing Cloud Intelligence to optimize their marketing Insights and cross-channel marketing activity analysis. Below are details regarding the different data sources and the number of data streams required for each source.

Which three advantages does a client gain from using Calculated Dimensions as the harmonization method for creating the Objective field?

• A. Processing - creation of Calculated Dimensions will ease the processing time of the data streams it relates to
• B. Data model restrictions - Calculated Dimensions do not need to adhere to Marketing Cloud Intelligence's data model
• C. Scalability - future data streams that will follow similar logic will be automatically harmonized.
• D. Performance (Performance when loading a dashboard page) should be optimized as the values of calculated dimensions are stored within the database.
• E. Ease of Maintenance - the logic is written and populated in one centralized place

An implementation engineer is requested to create the harmonization field - Magician This field should come from multiple Twitter Ads data streams, and should follow the below logic:

Using the Harmonization Center, the engineer created a single Pattern for Campaign Name. What other action should the engineer take to meet the requirements?

• A. Create a second Pattern for Media Buy Name and add a validation list (with the two values) for the final Harmonized Dimension.
• B. Create a second Pattern for Media Buy Name
• C. Create a second Pattern for Media Buy Name and apply a Classification Rule (with the two values) for the final Harmonized Dimension
• D. Create a second Pattern for Media Buy Name and apply two Classification Rules (one for 'Messi' and another for Ronaldo') for the final Harmonized Dimension.

Which option will yield the desired result:?

• A. Option 3
• B. Option 2
• C. Option 4
• D. Option 1

A client's data consists of three data streams as follows:

* The data streams should be linked together through a parent-child relationship.
* Out of the three data streams, Data Stream C is considered the source of truth for both the dimensions and measurements.
Which data stream should be set as a parent?

• A. Data Stream B
• B. Data Stream C
• C. Any of the data streams can technically be the parent
• D. Data Stream A

A client created a new KPI: CPS (Cost per Sign-up).
The new KIP is mapped within the data stream mapping, and is populated with the following logic: (Media Cost) / Sign-ups) As can be seen in the table below, CPS was created twice and was set with two different aggregations:

From looking at the table, what are the aggregation settings for each one of the newly created KPIs?

• A.
  
• B.
  
• C.
  
• D.