최신Google Reporting and Analysis Exam Practice Test - adwords-reporting무료샘플문제
문제1
Doug is a Google AdWords consultant to a client who is using conversion tracking. The client's goal is to bring web visitors to his website, and to get the clients sign up for a free newsletter. The client does not sell a product or service as a result of the conversion, but only the free newsletter is offered. The client has asked Doug to calculate the return on investment, for the conversions that have been made as a result of the Google AdWords campaign. If the client is not selling a product or service, how can Doug find the return on investment?
Doug is a Google AdWords consultant to a client who is using conversion tracking. The client's goal is to bring web visitors to his website, and to get the clients sign up for a free newsletter. The client does not sell a product or service as a result of the conversion, but only the free newsletter is offered. The client has asked Doug to calculate the return on investment, for the conversions that have been made as a result of the Google AdWords campaign. If the client is not selling a product or service, how can Doug find the return on investment?
정답: C
문제2
Shelly is configuring conversion tracking for her website business. Each sell on her site is worth $35. If she wants to link the $35 sale to conversion, what field must she complete when she creates a new action?
Shelly is configuring conversion tracking for her website business. Each sell on her site is worth $35. If she wants to link the $35 sale to conversion, what field must she complete when she creates a new action?
정답: D
문제3
What term does Google AdWords assign to the specific selection of websites where you'd like your advertisements to appear?
What term does Google AdWords assign to the specific selection of websites where you'd like your advertisements to appear?
정답: D
문제4
You are the administrator of the Google Analytics account for your company. As an administrator, you can create additional accounts that do not have the ability to modify the Google Analytics settings. What type of account can you create within Google Analytics that will allow other members of your organization to view your reports but not change the Google Analytics settings?
You are the administrator of the Google Analytics account for your company. As an administrator, you can create additional accounts that do not have the ability to modify the Google Analytics settings. What type of account can you create within Google Analytics that will allow other members of your organization to view your reports but not change the Google Analytics settings?
정답: B
문제5
All of the following are the best practices for using Website Optimizer except for which one?
All of the following are the best practices for using Website Optimizer except for which one?
정답: B
문제6
Frank is a Google AdWords consultant for his client that has been running Google AdWords advertisements for several years. The client would like Frank to generate a comprehensive report of his Google AdWords performance. How far back in Google AdWords history can Frank go with the Google AdWords Reports Center to create a historical report for his client?
Frank is a Google AdWords consultant for his client that has been running Google AdWords advertisements for several years. The client would like Frank to generate a comprehensive report of his Google AdWords performance. How far back in Google AdWords history can Frank go with the Google AdWords Reports Center to create a historical report for his client?
정답: C
문제7
Carrie is reviewing the Google AdWords concept of quality score. Which of the following statements is most accurate about the quality score of an advertisement?
Carrie is reviewing the Google AdWords concept of quality score. Which of the following statements is most accurate about the quality score of an advertisement?
정답: C
문제8
You are a Google AdWords consultant for a client who sells hair products online. You have configured the conversion tracking code for the consultant's website and you need to get the code to the web designer. Which of the following choices is the most appropriate for getting the code to the web designer?
You are a Google AdWords consultant for a client who sells hair products online. You have configured the conversion tracking code for the consultant's website and you need to get the code to the web designer. Which of the following choices is the most appropriate for getting the code to the web designer?
정답: A
문제9
If you wanted to create a keyword for your Google AdWords campaign for pink umbrellas using an exact match then which of the following would you choose?
If you wanted to create a keyword for your Google AdWords campaign for pink umbrellas using an exact match then which of the following would you choose?
정답: D
문제10
Bob is troubleshooting his Google Analytics code. He believes that he has installed the code properly but when he views his website he can see the Google Analytics tracking code as if it were part of the website and not part of the page. Bob has asked you to help him resolve the problem. What do you suspect is the problem?
Bob is troubleshooting his Google Analytics code. He believes that he has installed the code properly but when he views his website he can see the Google Analytics tracking code as if it were part of the website and not part of the page. Bob has asked you to help him resolve the problem. What do you suspect is the problem?
정답: D
문제11
You are working with an online sporting goods store in your city to organize and refine their Google AdWords strategy. The store manager has created different ads under one campaign and is resisting the idea of multiple campaigns to manage in Google AdWords. Which of the following is a reason to create separate campaigns for different products the store offers?
You are working with an online sporting goods store in your city to organize and refine their Google AdWords strategy. The store manager has created different ads under one campaign and is resisting the idea of multiple campaigns to manage in Google AdWords. Which of the following is a reason to create separate campaigns for different products the store offers?
정답: A
문제12
Which of the following report types displays the age and gender of visitors?
Which of the following report types displays the age and gender of visitors?
정답: D
문제13
You have a website that informs readers about your business, offers a newsletter signup form, allows readers to purchase software online, and includes a "contact us" form so visitors can ask for more information. Which conversion tracking purpose would be most appropriate for your web page "contact us" if you wanted to track statistics?
You have a website that informs readers about your business, offers a newsletter signup form, allows readers to purchase software online, and includes a "contact us" form so visitors can ask for more information. Which conversion tracking purpose would be most appropriate for your web page "contact us" if you wanted to track statistics?
정답: C
문제14
John is reviewing his conversion tracking in his performance report in the Report Center. John is interested in how the conversion tracking is calculated in the conversion columns. How is the conversion rate calculated for the Cost/Conversion value?
John is reviewing his conversion tracking in his performance report in the Report Center. John is interested in how the conversion tracking is calculated in the conversion columns. How is the conversion rate calculated for the Cost/Conversion value?
정답: C